Areas of Expertise
Discovery
During this phase, we focus on your existing business and the fabric that makes up your business. This includes taking a deep dive into your existing customers, competitors, and industry trends.
Strategy
As we review your existing STRATEGY, together we will evaluate the existing Go-to-Market (GTM), Total Available Market (TAM), Emerging Channels, and your overall successes and failures.
Recruitment
Looking at your Recruitment strategy and developing the right Ideal Partner Profile (IPP), truly helps you understand the effectiveness of your existing recruitment strategies.
Motivate
One of the most over looked factors to your channel success is understanding how your partners are MOTIVATED. We will evaluate this through internal and external lenses.
Enable
ENABLING your channel is the sine most overlooked aspect of a successful channel. Together we will evaluate your existing Enablment strategy and its overall effectiveness.
Review
It not just rinse and repeat, but review, evaluate and pivot as needed.
My Approach
I look at your investment as if its mine.
