MAG Advisory Group
Founder/Channel Chief
With 30+ years of professional experience, most recently serving as the VP of Channel Sales & Marketing, Americas at Vtech Communications, I have honed a robust set of skills that align perfectly with the requirements of a Fractional CRO and leader.
I am eager to bring my expertise in channel, enterprise, global sales, and marketing, along with my vast experience in recruiting and enabling resellers and focus distributors, to your esteemed company.
Dave McCrossen, TX
“Marc is a stalwart leader and a consummate professional that garners the trust and respect of partners, customers, executives, peers, his team, and employees across all functional groups in the organization. His knowledge, competency, and enthusiasm establish him as the default "go-to" expert on the Sales Leadership Team. In the face of adversity, Marc always demonstrates high integrity, positivity, and grit. As a critical thinker, Marc consistently proposes impactful solutions to complex business challenges which he would activate with alacrity, dedication, and determination. Marc's business and sales acumen, execution, and authenticity make him a reliable and dependable mentor, coach, activator, and friend. I am thankful for the opportunity to know him; He is the Channel Chief, through and through."
Andy Abramson, NV
"Marc is a total sales professional, who is both a motivator as well as a closer.
Having worked with Marc in multiple roles, his skills, as well as his calm personality, make him the kind of leader you want to team up with."
Bruce Barid, NH
“I hired Marc to improve our business at a few local accounts. Marc is very detail oriented and has grown our business dramatically. I would highly recommend MAG Advisory Group and Marc.”
Chris Trittin, MN
“Leader and mentor are the first two words that come to mind regarding Marc. I had the pleasure of working with and reporting to Marc for over a year. In that time, I was particularly impressed at Marc's ability to not only lead a team to new heights but also act as a coach to me individually along the way.
Marc took the time to provide all the tools I needed for success working for him while also empowering me to make day-to-day business decisions at an account level. I can definitely look back at his Laissez-faire leadership style and contribute that to a lot of my personal development and growth, even in the years since that we haven't worked together.
Marc is a true leader and I give him the highest recommendation for a sales leadership role at any organization
.”
Who is Marc Magliano?
Marc Magliano is a 30 year veteran of technology with an emphasis on Channel Sales and Marketing. Going back to 1992 when he started as a Product Manager with Tech Data, his passion has been working with companies who are committed to leveraging the channel for exponential growth. Over the course of several years Marc has been recognized by CRN 2x as a Channel Chief and 4x for building Channel Partner Programs. His contributions to industry mega-leaders such as Tech Data, Computer City (Tandy Corp), Netgear, and Vtech are equally match by his leadership at Ipswitch, and Grandstream where he presided over sales and marketing teams during times of great growth. Marc has also been credited with helping companies like PNY/HP, TP-Link, SanDisk and many others enter into the channel or simply grown revenues in excess of 5x. As he often likes to say, you cut him he bleeds channel. You will be hard-pressed to work with anyone more passionate about channel sales and marketing. "He is one of the most astute technology channels management professionals I know; a consummate working professional, and a great guy to have on the team".
Services
Building Channel Strategies
Evaluating Existing Strategies
Building Marketing Strategies
Building Brand Recognition
Mentoring & Leadership
Recruitment
Enablement
Partner Program
Defining KPI's & KBO's
Implementation of CRM & PRM applications
I developed a comprehensive understanding of sales and marketing strategies, which involved driving significant revenue growth across various channels. This experience has equipped me with sales techniques and the ability to formulate effective sales plans that are essential to the health of any channel and provides the blueprint for success.
In addition to sales, my previous roles demanded strategic business planning, where I managed budgets, set targets, implemented KPI’s, forecasted market trends. In several cases, I provided this guidance directly to the Board of Directors. This experience has given me the ability to create realistic and strategically sound business plans, a skill that is vital for designing and implementing sales strategies. Furthermore, I cultivated strong business development skills, establishing partnerships and expanding channels, which were crucial for identifying new opportunities and driving a company's growth in this role.
If you are looking for a battle-proven sales & marketing leader, with the ability to build high-functioning and profitable channels within ANY industry, and someone who knows how to properly recruit and enable the right partners, and sales talent all while remaining focused on the bottom line – I am your resource.
Contact Me
To set up a discovery call or if you would like more detailed information
Tel: 941-599-4747